I always wanted to be a fireman. That is, if I have to believe my first child’s drawing. In fact, I never knew what I wanted to be. Until I came across the Hallo Academy ©. There I learned that thinking differently is a profession in itself. And a valuable asset for companies and brands. Like fashion designer Paul Smith once said: “I don’t like yes-men. I like to surround myself with people who dare to say no.”

Joris Roovers

That’s why I like to do what can’t be done. Of which others say, you are crazy. For example, I once came up with a concept for a guerrilla dining restaurant, I developed a newspaper that grew into a food platform and I write about everyday things in five lines. So much for the beautiful things. The things that did not succeed cannot be counted on one hand. But I would do it again if I have to.

I know what you are up against. Over the past ten years, I have assisted countless entrepreneurs in realizing an idea. Something they were convinced to change the world, even if it was just a small bit. Take a look at my LinkedIn if you want to know more about my background. Or call me for an appointment, I like that even more.

arrow-right arrow-left